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Breaking Up With Plastic

Breaking Up With Plastic

Plastic is the ex you can't get rid of. You know the one? Super controlling, suffocating, polluting... we've all been there.

Get this - every bit of plastic ever produced still remains on the Earth today. Wait, hold up, WHAT. Yes, you read that right. Plastic is made to last forever. Instead of biodegrading, it breaks down into tiny little pieces. The scary part? 33% of all plastic - water bottles, bags, and straws - are used just once and thrown away. C'mon guys, we can do better than that.

Not only does plastic pose a threat to our overall health, it’s also killing our oceans.


A whopping amount of plastic rubbish ends up in our oceans every year, and it’s about time we got serious and took out the trash.

Studies reveal that at least 40 million pounds of plastic is circling in the North Pacific Ocean, alone. Sadly, after decomposing into minuscule pieces, our friendly fishies mistake these particles for food, and ingest it. But hold on to your hats ladies and gents, because it gets worse - new studies prove that ingested plastic damages the internal organs of sea life (you might want to think twice about how safe that spicy tuna roll actually is.)

And let us not forget about the whales. Up to 135,000 of these babies are entangled by plastic marine debris every year, in addition to the inestimable number of birds, turtles, fishes, and other aquatic species.


Though a large portion of plastics remain floating in the sea, a considerable percentage washes ashore daily. That’s where you come in.

If we don’t act now, we risk the potential extinction of marine life and the resulting disruption of the entire ecosystem.

It’s time to get cleaning. We love a good beach day as much as the next girl. So how about saving the planet the next time you're there? We challenge you to pick up at least five pieces of plastic the next time you're catching those rays. Every piece picked up can save a life. Better yet? Break-up with plastic for good.

Together we can change this sh*t, babe.


Drink Responsibly

Drink Responsibly